News Corp - Apple - the visible world - - O2 - Kmart Microsoft -

News Corp. sells eight Fox stations owned and operated, private equity firm Oak Hill Capital Partners for $ 1.1 billion. The agreement includes a mix of stations in markets large and medium-sized companies, including Cleveland, Denver and Milwaukee. News Corp. After the sale will be left with 27 O & Os. Oak Hill has recently acquired nine other mid-sized stations in the New York Times Company. Apple iPhone users use the data in a much higher percentage than other mobile phone users, according to research by the British carrierO2. 60% of the O2 iPhone users download more than 25 megabytes of data per month. Only 2% of non-iPhone users surpass that same threshold. IPhone users consume data at even higher speeds than users of 3G phones. New research shows that online viewers are more engaged 47% of viewers in the traditional line. The study, conducted by Simmons, focused on several areas of engagement between ad receptivity and social interaction. The study found a 18% increase incommitment to online advertising than online ads. Kmart is testing ads on TV Personalized TV Land and Nick at Nite using the technology of the visible world. VW "IntelliSpot" allows you to target ads to Kmart just before the air, allowing for increased attention and relevance. The retailer has experienced during the summer season with the inclusion of something other promotional offers at the end of stains. Microsoft has combined its television projects in a Connected TV business group. The new...

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